Prospecting and Closing Tip 6 – Who Is Attracted To Network Marketing Anyway?
Let’s shift focus a little on this blog…
This tip may not exactly fit under prospecting tips or closing tips (aka sales closing techniques), but I want to talk about who is attracted to network marketing because when you understand it, it will help you prospect and close better if you start communicating with individuals who possess some qualities that make them open to network marketing.
First, understand this: There is a difference between someone who is attracted to it versus someone who will give it a try.
Early on in my career, I used to get excited about crossing paths with minimum age workers at local grocery stores, restaurants, etc. I mistakenly thought since they were making little money, something such as network marketing would definitely appeal to them.
I thought I would save them from the pains of minimum wage! Until I learned some very vital lessons:
Success is voluntary.
Success requires sacrifice.
Success requires commitment.
Success requires mental toughness (mindset).
I found most minimum wage workers simply did not possess these traits nor did they want to.
So WHO exactly is attracted to the sacrifices, commitment and mental toughness that network marketing requires?
If you just said not a whole lot of people, you would be right. But that’s a mystery of life, so just accept it.
Interestingly, most network marketing companies and uplines will tell you everyone will love network marketing. I mean, really, who doesn’t want to make money while they sleep and leverage out the efforts of hundreds or thousands of peoples efforts, right?
I have found that nothing is further from the truth. To discover who was really attracted to network marketing, I looked looked at my own personal profile.
And here’s my profile:
- B.S. in Computer Science with a 3.9 GPA
- Member of several honor societies
- Ridiculously outside the box thinker
- I love mastermind groups
- Young (I haven’t hit 30 YET…)
- Extremely optimistic
- Spiritual
Since then I have talked to many people that are successful in network marketing and discovered many things in common, and I’m going to list them now:
College Graduates/Professionals:
Most of my Network and Internet Marketing friends and business partners are college graduates.
Also, a few months back I went to a seminar for my own network marketing company and they asked all the college graduates to stand up. 70% of the room stood up.
Don’t let this surprise you like it surprised me. Graduating colleges takes commitment and work. It takes investing into YOURSELF. Period. It takes sacrifices and going through a tough process to arrive at an end goal.
The same is true of Network Marketing (it is another profession and will likely take years for you to really understand). And it requires you to invest in YOURSELF.
Outside the box thinkers:
Network Marketing is an outside the box profession, so it is a natural fit that outside the box thinkers are all over in network marketing.
If you can think outside the box, you can grasp the concept of money working for you instead of you working for money. When you can grasp that, network marketing is typically very easy to grasp.
Young people (under 30):
Now I’m not saying the 30+ crowd is not or cannot be attracted to network marketing. They certainly are and can be!
I’m stating this here because I see more and more young people coming into network marketing and flourishing. And this trend will continue.
Why is this? It seems to me that younger people are more open to learning new skills, ideas and thinking outside the box and it seems the older we get, the more prudent we become making us close-minded to new ideas and learning new skills.
Consider this quote by Pearl S. Buck:
“The young do not know enough to be prudent, and therefore they attempt the impossible – and achieve it, generation after generation.”
Sales professionals:
Everyone’s favorite bad guys also known as sales professionals are typically optimistic, outside the box, very personable, full of charisma and DO NOT have a problem getting paid what they are worth versus an hourly or salary-based pay.
By the way, sales is the highest paid professional in the world. And network marketing allows you to put a sales team together and leverage the efforts of others into a residual model. This becomes quite powerful over time. And, by the way, most sales jobs do not have any residual based pay built in, which is typically very attractive to sales professionals.
People with a mentally tough mindset coupled burning desire to design their life instead of earning a living:
Quite simply, the most important element. Just about every successful network marketer I know has a mentally tough mindset coupled with a burning desire to live life in big way instead of working hard for money their entire life and tip-toeing quietly to their grave. This is the group of individuals willing to sacrifice the 7 (yes, SEVEN) hours of television being watched everyday by the average American.
On this idea, I’ll leave you with a quote from the absolutely awesome Jim Rohn:
“When the end of your life comes, let the end of your life record your wins and your loses, don’t the end of your life record I didn’t try.”
Spiritual Individuals
Just about every successful network marketer I know including myself possesses a certain level of spirituality.
And there it is – a quick list of the type of people I feel are attracted to network marketing.
By the way, I am NOT saying everyone you know that fits these categories will be attracted to network marketing. I’m simply stating most of network marketers I work possess many of what was discussed in this blog.
Until next time, God bless you and
See you at the TOP,
Forest




Excellent article for anyone involved in network marketing.Finding people that have a dream and have the determination to do what it takes to succeed, then helping them reach their dream.