Personal Blog of Forest Marie

So, I just read a comprehensive article about how Google calculates Page Rank. It’s a great read, but it’s pretty math intensive, so beware of the migraines.

If you don’t know what PageRank (PR) is, it’s a numeric value that represents how important a page is on the Internet. You can view the PR of each and every Web page you visit by installing the free Google toolbar.

Here’s a video that explain it a little further:

If you want to know how Google ranks pages though, check out Phil Craven’s article for yourself and leverage it in your pages:

Google’s PageRank Explained

Just beware of the migraines that may result!

Update: My good friend and software engineer Lee Whitbeck after reading this blog sent me another article explaining Google’s PageRank (PR) from the American Mathematical Society:

How Google Finds Your Needle in the Web’s Haystack

Internet Marketing google, Internet Marketing

Search engine traffic from natural keyword or key phrases (what many call organic traffic) from Google has a lot of benefits with the biggest 3 being:

• 100% Free! You don’t have to pay for this traffic.
• Targeted! Someone SEARCHED for information on something you provide.
• Leveraged! You don’t have to send any emails, ads, press releases or articles.

Here’s 2 highly important tips to get your Web Sites ranked highly and respectably on Google:

Tip #1 – Write valuable content Google likes.

Here’s some points to help you with this:

• Write from your heart with your personality – don’t be fake.
• Try to limit each page or blog post to 2-3 occurrences of the keywords or keyword phrases you want people to find your particular page or blog under. For example, if you want them to find your Web Site on Google by searching for “Widget XYZ”, then type “Widget XYZ” 2-3 times in the page or blog post.
• Try to mention each keyword no more than 4 times per page or blog post.
• Do not include all occurrences of your keyword or key phrases all in the same paragraph or blog post.
• Aim for 150 to 250 words of text per keyword on each page or blog post.

Tip #2: Link your Web Site to other Web Sites

You want as many quality and topic relevant links as possible coming to your Web Sites from other Web Sites.

IMPORTANT: Do your best to ensure you use the same exact URL since Google sees “http://www.samplewebsite.com” differently than than “www.somewebsite.com”.

When you add your links to other Web Sites or when you ask other Web Sites to link to yours, stay consistent with your URL. Do not have 30 links pointing to “http://www.yourwebsite.com” and then 2 pointing to “www.yourwebsite.com” and 4 pointing to “yourwebsite.com”.

Consistency is a key. I love a great cliche’ when it’s appropriate!

Personally, I always use the fully qualified URL. For example:

TraVerus.

Hover over the above link and you will see that it points to http://www.whatistraverus.com and NOT www.whatistraverus.com. It’s the same address, but Google treats them differently.

Here’s some points to consider when thinking about linking your Web Sites to other Web Sites:

• Links to your Web Site should be from pages containing relevant and related content. If your Web Site is about computers, do not get it linked from content about fishing!
• Google has a Google PageRank (GPR) assigned to all Web pages ranging from 1-10. Try to get your links on Web sites with a higher GPR score. More on this later.
• Links to your pages should have your keyword as the anchor text of the hyperlink (like the TraVerus example above).

By the way, let me save you from this misery. If you ever come across something called link services, AVOID them. Most of them simply generate junk Web Sites with no real value just to add links everywhere.

Google frowns at pages produced by these link services and may remove your Web Site if your link appears on these junk Web Sites. And you definitely DO NOT want this to happen.

Before we continue, understand this: Google REALLY likes links that are part of valuable page content.

Read the bolded section in the sentence above aloud – seriously!

So when you approach a Web Site owner and ask him to list your link on his Web Site, make sure you explain to them the benefits of linking back to your Web Site in a section of their Web Site that has good valuable content with similar topics your Web Site contains instead of just linking back to your Web Site off in some link repository.

So now you are probably asking how do you find Web Sites with a good Google Page Rank (GPR) rating to link back to your Web Site.

Well, finding great links like this is not a mystery; in fact, with the right software, it’s fun and usually easy.

The product I recommend and use is SEO Elite.

If you are really serious about driving traffic to your Web Sites, do yourself a HUGE favor and go read about and watch the videos of SEO Elite RIGHT NOW because it is THAT good and it will explain how you can use it find the web pages you definitely need linked to your Web Sites.

Bottom line: Write good content and use SEO Elite to find Web Sites with high Google Page Ranks (GPR) for the keywords you are interested in to link back to your Web Site, contact them and discuss how you can get links to your Web Site listed on their pages in a relevant and related section, and your Web Site should see a big boost in the search engines!

Internet Marketing, SEO google, Internet Marketing, search engine optimization, SEO